ALPHARETTA, Ga. (February 4, 2010) – Series Officials announced a significant price reduction for competitors in the 2010 Cooper Tires Presents the Atlantic Championship Powered by Mazda. This price reduction is part of a new movement by the Atlantic Championship to help aspiring drivers onto the “Road to F1”.

The Atlantic Championship Series is offering a full season of racing for a fixed cost of $495,000, including ten race weekends and twelve races. The 2010 season will include world class championship level racing throughout the year, starting with the 12 Hours of Sebring and finishing with Petit Le Mans at Road Atlanta. The fixed price budget is available direct from the series and interested parties should contact David Bowes at DBowes@AtlanticChampionship.com. Ben Johnston, Atlantic Championship owner, said “I am delighted to confirm that we have negotiated a fixed budget for all of our drivers in 2010. It is a fact that the Atlantic Championship consistently demonstrates, above all other series, that it promotes its drivers into the highest levels of motorsport. We are now able to do all of that for less, which is a huge opportunity for all current and future competitors.”

The Atlantic Championship will be hosting a two day test at Spring Mountain Motorsports Park, Nevada – just outside Las Vegas – on February 22nd and 23rd for all drivers considering competing in the 2010 season. Series officials confirmed today that at least one current European F1 team manager will be in attendance throughout the two day test. This is the first of the opportunities that the Atlantic Series will be offering to drivers this year as part of its new “Road to F1” vision. Interested drivers should contact David Bowes for more details.

About Atlantic Championship

The Atlantic Championship series is the premier ladder series for up-and-coming professional race car drivers around the world. For more than 36 years, the Atlantic Championship has facilitated the launch of racing careers into Formula 1, NASCAR, IndyCar and other forms of professional motorsport. Atlantic Championship vehicles are ultra-lightweight, powerful, open-wheel race cars that help prepare drivers for top tier global racing environments. For 2010, Mazda and Cooper Tire title sponsor the Atlantic Championship and provide some of the world-class components used in competition. For more information please visit AtlanticChampionship.com